https://techcrunch.com/2018/05/31/this-newly-funded-startup-wants-to-help-women-gauge-their-reproductive-health-a-lot-sooner-in-life/

It’s often the case that women don’t think much about their reproductive health until they have to. Sometimes it begins with an aside from a well-meaning gynecologist — or one’s impatient parents. Sometimes, it’s because a couple is ready to try conceiving and it’s proving harder than they imagined it would be.

A San Francisco-based startup called Modern Fertility wants to educate women about their reproductive health much earlier in their lives, enabling them to become more “proactive” instead of reactive, says co-founder and CEO Afton Vechery, who worked formerly as a product manager at the genetic testing company 23andMe and, before that, at a healthcare-focused private equity firm in Greenwich, Conn.