https://medium.com/sturfee/supercharge-arkit-core-apps-with-world-scale-ar-cloud-32d35124acfd >The mobile era put the power of PCs and the Internet into our pockets. We were suddenly gifted with the ability to search for answers and consume information on the go. Augmented reality has been heralded by many as the next major computing platform shift. >But for AR to reach this stage, it cannot just be a marginal improvement over mobile. In fact, if it were, AR would not gain enough velocity to escape the orbit of the mobile paradigm and cross into mainstream adoption.