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AI tools may soon manipulate people’s online decision-making, say researchers

AI tools may soon manipulate people’s online decision-making, say researchers

a year ago
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https://www.theguardian.com/technology/2024/dec/30/ai-tools-may-soon-manipulate-peoples-online-decision-making-say-researchers

Study predicts an ‘intention economy’ where companies bid for accurate predictions of human behaviour

Artificial intelligence (AI) tools could be used to manipulate online audiences into making decisions – ranging from what to buy to who to vote for – according to researchers at the University of Cambridge.

AI tools may soon manipulate people’s online decision-making, say researchers

Dec 30, 2024, 9:12am UTC
https://www.theguardian.com/technology/2024/dec/30/ai-tools-may-soon-manipulate-peoples-online-decision-making-say-researchers > Study predicts an ‘intention economy’ where companies bid for accurate predictions of human behaviour > Artificial intelligence (AI) tools could be used to manipulate online audiences into making decisions – ranging from what to buy to who to vote for – according to researchers at the University of Cambridge.