https://www.vice.com/en_us/article/z34nda/instagram-admits-its-not-good-after-kardashians-beg-it-to-stop-copying-tiktok

You may have noticed that Instagram sucks right now. Kim Kardashian and Kylie Jenner certainly have, and it’s gotten to the point that the Head of Instagram Adam Mosseri himself felt it necessary to respond in a video message to users. The message? The things you hate about Instagram will continue until morale improves and the pivot to video is inevitable.

"I need to be honest,” Mosseri said. “I do believe more and more of Instagram is going to become videos."