http://www.newsweek.com/vacation-sunscreen-review-this-worlds-best-smelling-sunscreen-1591266

I vividly remember glancing over at my kids' faces one pool day, just as my wife called them over to get sunscreen applied. One scrunched their face, and the other let out an audible groan. I nodded to them in solidarity at the chore. It doesn't matter whether it's in spray-on or in lotion form, putting on sunscreen usually isn't enjoyable.

Sunscreen is a prime product to be upgraded. Smell? That's one way to improve it and that has the potential to impact whether people are eager to apply it or not. Vacation is a new classic sunscreen lotion with that exact goal. It even goes to the extreme of calling itself "The World's Best Smelling Sunscreen."