https://www.entrepreneur.com/article/368699

By Juliana Santos, SpicyMinds Web Specialist

The app industry is considered a very competitive market based on data from Business of Apps in 2020. This is why one of the big mistakes when developing an application is launching it in the corresponding app stores, expecting users to search for it and download it. According to the data provided by Business of Apps, in 2020 there were 2.5 million applications created in the Play Store and 3.4 million in the App Store, adding thousands of new apps daily to this number. As in the searches we carry out on the web , users are interested in the first 10 results found in the list. But, how do you get them to find you with so many results available? We will begin by answering, asking ourselves the following question: