https://techcrunch.com/2021/04/05/stockx-ec1/

Societies are defined by their markets. What people value, what they actually buy, how they transact and who they purchase from determine not just the goods in their possession, but the very society and culture they construct. It might seem that after thousands of years of evolution and refinement, concepts like quality, authenticity, value and price would be static. Nothing could be further from the truth.

StockX is a unique company at the nexus of two radical transitions that isn’t just redefining markets, but our culture as well. E-commerce upended markets, diminishing the physical experience by intermediating and aggregating buyers and sellers through digital platforms. At the same time, the internet created rapid new communication channels, allowing euphoria and desire to ricochet across society in a matter of seconds. In a world of plenty, some things are rare, and the hype around that rarity has never been greater. Together, these two trends demanded a stock market of hype, an opportunity that StockX has aggressively pursued.