https://techcrunch.com/2021/10/22/software-product-company-arbisoft-on-the-growing-startup-market-in-pakistan/

“In 2007, I, along with a few other colleagues, founded Arbisoft because we loved solving a variety of computing problems rather than staying close to one particular domain or technology vertical. We felt it was much easier to do that in a software services company than a software product company,” says Yasser Bashir, co-founder of Arbisoft. “In addition to our love for software development, we also had strong ideas on the kind of culture that would likely inspire smart people to do their best in a technology-focused organization. Arbisoft is a manifestation of many of those ideas.”

Over the past two weeks, Anna Heim has interviewed Bashir from Arbisoft as part of our Experts project. They were recommended to us through our survey; we’d love to know which software consultants you’d recommend to other startups. We also had guest columns focused on growth marketing about growth tactics and early-stage comm teams, but more on that below.