Spotify opens up access to video podcast publishing to Anchor creators

Spotify opens up access to video podcast publishing to Anchor creators

2 years ago
Anonymous $BH0TGXkyPe

https://techcrunch.com/2021/10/21/spotify-opens-up-access-to-video-podcast-publishing-to-anchor-creators/

Spotify has already invested around $1 billion in podcasting between its acquisitions, exclusive deals, and other partnerships. Now, it wants people to do more than just listen — it wants them to watch, too. The company announced today it’s opening up access to a new tool for creators that will allow them to begin publishing their video podcasts to its service. The tool will be provided by the company’s podcast creation platform Anchor, and expands on the global launch of video podcasts last year which encompassed only a select group of creators.

At the time, Spotify said its debut lineup of video podcasts included Spotify Originals and Exclusives, as well as some third-party podcasts. But there wasn’t a way for any creator to publish video to the service. Instead, they would have to turn to other video platforms, like YouTube.