https://finance.yahoo.com/news/apples-problem-in-china-is-bigger-than-sluggish-i-phone-sales-182843086.html > video offerings and sped up plans to monetize existing services like App Store and iCloud." data-reactid="30">Service offerings have become an essential part of Apple’s focus on its home turf, as it introduced news, game and video offerings and sped up plans to monetize existing services like App Store and iCloud. > told Yahoo Finance’s On The Move Wednesday." data-reactid="31">Investors are optimistic about the potential. “35% of earnings are services-based and over the next few years, the company is progressively going to start to sell a hardware as a service,” Gene Munster, Loup Ventures managing partner, told Yahoo Finance’s On The Move Wednesday.