How Apple Missed Its Chance to Fix Credit Cards

How Apple Missed Its Chance to Fix Credit Cards

5 years ago
Anonymous $syBn1NGQOq

https://onezero.medium.com/the-apple-card-a-missed-opportunity-e286f9970b97

Credit: Michael Short/Getty ImagesApple announced a credit card last month. Credit cards are my jam—they’re unique tools in every company’s arsenal to acquire data, lock in users, and ultimately churn out cash. But despite my affinity for Apple products and most credit cards, the entirety of the Apple Card offering feels stuck in mediocrity. Not because the card itself is bad, but because Apple could have done so much better.

Let’s go through the new features, one by one: