https://www.cnbc.com/2019/04/13/why-nintendos-new-mobile-push-for-mario-is-such-a-big-switch.html

Mario may win many races, but Nintendo has been slow when it comes to mobile gaming. The planned release of Mario Kart Tour and Dr. Mario on mobile this summer will be a big test for the company, long a dominant player in the video-game console and game software markets.

Nintendo's strategy of integrating characters core to its legacy in mobile is a hesitant step for a company that appreciates the value of the smartphone industry but is cautious of "letting go" of one of its most valuable assets, said Joost van Dreunen, SuperData founder and CEO. But van Dreunen thinks this time there is a good chance Nintendo gets it right.