Peloton said to be launching new, cheaper treadmill and higher-end stationary smart bike

Peloton said to be launching new, cheaper treadmill and higher-end stationary smart bike

3 years ago
Anonymous $rxtAWepgzY

https://techcrunch.com/2020/09/04/peloton-said-to-be-launching-new-cheaper-treadmill-and-higher-end-stationary-smart-bike/

Peloton is reportedly getting ready to add to its product lineup with two new products at either end of its pricing spectrum, according to Bloomberg. The workout tech company is planning both a cheaper, entry-level smart treadmill, and a higher-end version of its stationary exercise bike, with an announcement set to take place as early as sometime next week in time for its quarterly financial earnings.

The new products would come alongside a price drop for its existing exercise bike, to a price point under $1,900 according to the report. While the new ‘Bike+’ will retail for more than the current price of the existing model, the price drop will help Peloton stoke the high demand for its products resulting from the closure of gyms and social distancing measures instituted in response to the COVID-19 pandemic.