Social media interest is spiking worldwide — except for LinkedIn

Social media interest is spiking worldwide — except for LinkedIn

4 years ago
Anonymous $9CO2RSACsf

https://thenextweb.com/socialmedia/2020/04/02/social-media-interest-spiking-coronavirus-except-linkedin/

As the coronavirus pandemic sweeps the world, more and more governments are imposing lockdowns on their citizens. As a result, reliance on digital tools has increased significantly to maintain social and professional relationships. Notably, usage of video conferencing app Zoom has spiked, and not just for professional purposes.

But what about the social media tools we were already using to connect with people on a daily basis? How has their popularity changed so far in these trying times? To give somewhat of an answer to that, we can look at how their search interest changed in the last month or so. This doesn’t necessarily mean the networks grew their user base or intensity of usage as much, but it does give a glimpse into how attention for them has changed.