https://www.vox.com/2020/2/14/21137102/mike-bloomberg-instagram-meme-ad-campaign-backfiring

The Democratic candidate’s recent sponcon doesn’t seem to be convincing people he’s any more relatable, hip, or funny than he was before.

Billionaire and Democratic presidential candidate Mike Bloomberg has hired some of the most popular accounts on Instagram to craft custom memes that make him more relatable to social media users.