Google: All right, screw it, we make enough cash anyway from ads – Chrome will block ALL adverts on dodgy sites

Google: All right, screw it, we make enough cash anyway from ads – Chrome will block ALL adverts on dodgy sites

5 years ago
Anonymous $yysEBM5EYi

https://www.theregister.co.uk/2018/11/05/google_denies_ads/

After the failure of last year's abusive web ad clampdown, Google will next month cut off revenue for websites that flout its rules against malicious adverts.

"Starting in December 2018, Chrome 71 will remove all ads on the small number of sites with persistent abusive experiences," said Chocolate Factory product manager Vivek Sekhar on Monday, demonstrating the company's perhaps unexpected willingness to forego revenue for the sake of draining the marketer cesspool. Google banks close to $100bn a year in sales from online ads alone, so it can afford to take the hit from cutting off a "small number" of websites.