Even Financial acquires Birch Finance, a credit card rewards startup

Even Financial acquires Birch Finance, a credit card rewards startup

5 years ago
Anonymous $yysEBM5EYi

https://techcrunch.com/2018/10/30/even-financial-acquires-birch-finance-a-credit-card-rewards-startup/

On the heels of a funding round to the tune of $18.8 million, Even Financial has acquired Birch Finance for an undisclosed sum.

Even offers products like a pre-approval API, real-time pricing, machine learning optimization, a product comparison and recommendation engine for consumers and more. Birch Finance, a TC Startup Battlefield alum that raised $1 million earlier this year, aims to help people make the most of the credit cards in their wallets by telling them which cards will earn them the most points. It works by analyzing your transaction history to identify missed rewards opportunities. Even’s plan with this acquisition is for Even to expand its offerings within the credit card space.