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Netflix is pursuing more interactive content, including, maybe, a rom-com

Netflix is pursuing more interactive content, including, maybe, a rom-com

8 months ago
Anonymous $Dftgs0JzgE

https://techcrunch.com/2019/03/12/netflix-is-pursuing-more-interactive-content-including-maybe-a-rom-com/

On the heels of its groundbreaking foray into interactive storytelling with the choose-your-own-adventure style “Black Mirror” episode, Bandersnatch, Netflix will look to produce much more interactive entertainment, according to vice president of content, Todd Yellin.

Speaking at the FICCI-Frames conference for Indian media and entertainment in Mumbai, Yellin said in a keynote that audiences could expect many more interactive stories to come from the streaming media service, according to a report in Variety.