https://www.siliconvalley.com/2025/04/13/restaurant-group-shows-whats-in-a-name-at-santana-row/

Augustine looks markedly different from anything else on Santana Row by design. Even the font used for the logo is utterly distinctive and suggests a tony coastal look and feel.

“I keep a journal of restaurant ideas and I jot down names all the time,” said Bacchus Management Group Executive Tim Stannard, who had 50 names in the hopper before he came up with the winner in 2023. “I had seen Augustine somewhere, and I loved the name. It rolls off the tongue.”