Testing new release strategy, ‘The Croods’ opens to $14.2M

Testing new release strategy, ‘The Croods’ opens to $14.2M

3 years ago
Anonymous $RGO3jP_V_c

https://www.siliconvalley.com/2020/11/29/testing-new-release-strategy-the-croods-opens-to-14-2m/

By Jake Coyle | Associated Press

NEW YORK — Testing a novel release strategy, Universal Pictures’ animated sequel “The Croods: A New Age” had one of the best opening weekends of the pandemic, grossing $14.2 million over the five-day Thanksgiving holiday weekend, according to studio estimates Sunday.