https://www.wired.com/story/you-can-soon-get-your-dna-sequenced-anonymously/

When biomedical researchers go to sleep at night they dream of genomes. Yours, and mine, and all six degrees of Kevin Bacon between us. And who can blame them? Think of all the information packed into the six billion letters of genetic code that makes you uniquely you and most definitely not me. Blockbuster drugs and other disease-smashing discoveries could be hiding in that DNA, if only scientists could collect enough of it.

So far, about 26 million people worldwide have had at least part of their genome decoded—mostly by companies like 23andMe and Ancestry. But only a tiny fraction of them have gone all the way. In 2009, a full genome would run you $100,000. Today, it’s more like $1,000. One company thinks it can crack $100 by 2021. So where are all the genomes? At least one startup is arguing that would-be sequencers have been scared off by a once-distant specter: personal data privacy.