https://adtmag.com/articles/2021/02/10/ceos-test-automation.aspx

You are the CEO of a major tech company. You are sitting in your board room with your company President and VPs. Your VP of IT is droning on about the benefits of test automation. He's been talking for five minutes about some nonsense regarding increasing quality and time to market using test automation. All good and desirable things, but why is he wasting your time with it? Besides, you can get these same benefits from an inexpensive army of offshore manual testers.

The CEO's Argument for Test Automation

From a CEO perspective, there is one thing that automated testing provides that you cannot get from manual testing. And that is equity. By equity, I am referring to business value as an innate component of your company. One that can't walk out the door because a better offer came along. One that is not dependent on the tribal knowledge of people to realize the value.