https://www.cnbc.com/2019/04/12/disneys-6point99-per-month-price-immediately-makes-it-a-value-winner.html

For Disney, the price is the story.

Disney announced pricing for its new streaming service on Thursday, and it's surprisingly low: $6.99 per month and $69.99 annually (or $5.83 per month). The service won't include any advertisements.