5 Dirty little secrets of the flower and florist industry

5 Dirty little secrets of the flower and florist industry

2 years ago
Anonymous $LNMzUc6XNz

https://www.siliconvalley.com/2021/06/10/5-dirty-secrets-of-the-flower-and-florist-industry/

When I first became a weekly columnist, an editor told me that if I didn’t get both love and hate mail from readers, I wasn’t doing my job. Judging from my inbox, I’ve been overachieving the last two weeks. Readers have inundated me with responses to recent columns about the floral industry. I’ve heard from both the vilified (certain florists) and the vindicated (burned consumers).

While I never want to hurt small-business owners, I am first and foremost pro-consumer. I know that many flower shops do a wonderful job, offer exquisite arrangements and are a delight to work with. However, my reader mail and experience tell me not all are such a pleasure. That’s what I am setting out to help fix.